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1, packaging + VR
AR augmented reality in smart packaging applications, personalized marketing for the product has brought a whole new experience. AR augmented reality is the computer-generated virtual objects, scenes or system information superimposed to the real scene, so as to enhance the reality, giving people the feeling of "immersive" is a new model of human-computer interaction. A children's electric toothbrush box at the show attracted a large wave of visitors who took out the phone experience. This smart package uses AR technology to open the app to scan the cool animations superimposed on the real screen. You can also learn about how to use the toothbrush, precautions and other information through the screen. The fun of AR has maximized the brand value of this children's product. Perhaps the future packaging will increase the AR technology, through the AR can understand the product usage scenarios, precautions!
2, packaging + RFID chips
RFID chip sensor is currently relatively smart package is a relatively mature application. A packaging box affixed to the lid of the RFID chip, when the product through the sensing area, it can be batch induction identification, the background data to complete the automatic acquisition. Not long ago the hot network of "unmanned supermarket" is through the RFID tag in the commodity packaging to sense and start the background payment process, so as to achieve unmanned sales. Of course RFID is also in the manufacturing can be intelligent production, information flow control of the material!
3, packaging + two-dimensional code
Two-dimensional code has become a part of our lives. Add two-dimensional code in the smart packaging, consumers swept away can easily identify the authenticity of goods, no longer have to worry about buying fake! At the same time, businesses can collect consumer information such as location, consumer behavior and other information . Of course, through two-dimensional code, the introduction of the source of the product, and the entire process, so that buyers understand the product from birth to the customer's entire process!
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