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With the rapid development of Laser marking machine industry in recent years,a variety of machine not only greatly enriched the market demand for the terminal,but also provides a strong support for the downstream industry.Formed a complete industry category, and a large number of unique industrial base.
Laser marking machine business marketing and development need to consider the various value effects,such as the formation of the valley area of the economies of scale and the resulting economic benefits are obvious to all, some large-scale laser companies should pay attention to the value of scale , Which is the only way for the development of laser enterprises.
1.Leading effect
This effect applies to the laser marking machine market. In a particular environment, due to a particular technology or brand ahead of the other enterprises, will inevitably lead the development of the entire enterprise.
2.Matthew effect
The large enterprises will have more resources - Capital strength, cutting-edge talent gathering, the brand has a wide range of influence.
3.Gear effect
Gear effect also reflected in the field of laser marking machine , some large enterprises have a lot of advantages in the resources, money, contacts, information and other aspects.Thet will take a big step once they start development.
While small businesses because of capital, talent, information and other resources limited.Development is slow, or even stop.And then the large enterprise gradually beyond the peer, become the industry leader.
4.Scale effect
When the production reached or exceeded the breakeven point, that is, the formation of economies of scale.Because any production is costly, generally including fixed costs and variable costs,To achieve profitability, must make sales income greater than the cost of production,And the fixed cost is constant, so the more the production, the less fixed the cost of a single product, and the more profit it will be.
5.Locking effect
When a product development success and win the market, it is easy to grasp the future of the market.This effect also applies to the laser marking machine market. Once the brand is recognized by the customer, then the brand of laser marking machine must lead the industry to promote the development of the industry.
If you are interested in laser marking machine,you can take a check for the link below: